B-MÓR is a limited company that provides facilitation for elite male leaders experiencing stress and burnout. In Irish, 'MÓR' means 'great,' reflecting our mission to help you become more than you ever thought possible - to achieve true greatness without sacrificing your health and wellbeing.

Unlike traditional approaches that only manage symptoms through endless therapy or coaching sessions, the SWITCH Protocol eliminates stress at its root cause in just one 90-minute session within a 3-week process. We don't just teach coping mechanisms - we transform your relationship with stress entirely, turning what once caused burnout into sustainable power.

No. While our transformation happens quickly (in as little as 90 minutes for the core session), the SWITCH Protocol is based on over 20,000 hours of research and development. It creates lasting change by working at the subconscious level - where 99.99% of your mind operates - rather than offering temporary relief or surface-level techniques or ‘coping strategies.’

The SWITCH Protocol is a 3-week process centered around one pivotal 90-minute session:

• Week 1 - the MIRROR: We identify the subconscious patterns driving your stress and burnout

• Week 2 - the SWITCH: During a 90-minute deep session, we dissolve these patterns at their root

• Week 3 - the AMPLIFIER: We solidify your post-SWITCH breakthroughs and ensure lasting transformation

• Week 4 - the REFLECTION: A final survey where we evaluate your transformation, address any emerging insights, and create a personalized roadmap for continued growth.

• 12 months of Post SWITCH Support: Access to live events, office hours and the latest processes and protocols

The SWITCH Protocol goes way beyond conventional therapy or coaching. While traditional approaches often focus on talking about problems or managing symptoms, we work at the root cause level by addressing the subconscious patterns that drive stress.

Our method combines aspects of subconscious ReCoding and energy optimization in a systematic, holistic approach designed specifically for high-performing men. Subconscious ReCoding involves techniques to reprogram deeply held beliefs and patterns contributing to stress, akin to updating your ‘operating system’. Energy optimization focuses on balancing and harmonizing your energetic system to enhance performance and well-being.

Before we even speak, we recommend you start with our free G.O.S.H (Gift of Self-Healing) guided audio to experience our approach. We can then have a conversation to ensure a great fit.

Before your SWITCH session, we'll guide you through preparation steps during the MIRROR phase, but rest assured the entire process is designed to be straightforward and efficient - respecting your time as a busy executive.

Clients typically experience:

• Elimination of the root cause of stress, not just symptom management

• Improved sleep and recovery

• Enhanced decision-making abilities

• Renewed presence with family and loved ones

• Greater clarity and focus

• Sustainable high performance without burnout

• A profound sense of peace alongside maintained drive and ambition

Many clients experience significant shifts immediately following the 90-minute SWITCH session. Unlike approaches that take months or years to show results, our protocol is designed for rapid transformation - see the testimonials page for client results after single sessions.

Absolutely not. The SWITCH Protocol doesn't dull your edge - it sharpens it. By transforming relentless internal pressure into sustainable power, you'll maintain your high standards and ambition while eliminating the destructive aspects of stress. This allows you to achieve even more without sacrificing your wellbeing.

The SWITCH Protocol is designed specifically for elite male leaders earning $250K+ annually (typically aged 35-55) in high-stakes roles who are outwardly successful but internally struggling with overwhelming pressure. If you're experiencing burnout symptoms despite trying conventional solutions, book a Mental Wealth Call to see if we're the right fit.

This is a focused 20-minute conversation to:

• Identify what's really driving your stress

• See if we're the right fit for each other

• Provide immediate clarity on your path forward (whether with us or not)

• Answer any questions you have about the process

The SWITCH Protocol is $2,000 for the group experience or $8,000 for private 1:1. You can pay upfront (with a 20% discount) or in 4 weekly payments. Your investment includes 12 months of post-SWITCH support — live events, office hours, and access to the latest processes, protocols and audios.

We only work with two 1:1 clients at a time to ensure the highest level of focus and results.

We guarantee 100% confidentiality for all our services. We understand the unique position of leadership and the importance of privacy. Your participation and all session content remain strictly confidential, even in the group sessions - you can remain off-camera and anonymous if you wish.

Traditional approaches often fail because they:

• Target symptoms, not the source

• Keep you in dependency, not progress

• Misjudge who you are as a high achiever

The SWITCH Protocol was specifically developed for people like you who haven't found relief through conventional methods. We address the root cause at the subconscious level, which is why clients who spent years in therapy without results experience breakthrough changes in just one session.

No. The SWITCH Protocol is designed with busy executives in mind. The core session takes just 90 minutes, and the entire 3-week process integrates seamlessly into your schedule. We respect your time and have optimized our approach for maximum impact with minimal time investment.

Skepticism is natural, especially if you've tried other methods without success. We suggest starting with our free G.O.S.H guided audio to experience our approach firsthand without commitment. Many of our most successful clients started as skeptics but were won over by the tangible results they experienced.

The process is simple:

• Complete the free G.O.S.H Guided Audio

• Book your Mental Wealth Call

• If we're a good fit, join the SWITCH Protocol

If we determine we're a good fit during your Mental Wealth Call, you can begin your transformation within 48 hours.

We stand behind our work and are selective about who we work with to ensure we can deliver results. During your Mental Wealth Call, we'll determine if we can genuinely help you before moving forward. Our track record with hundreds of elite clients demonstrates the effectiveness of our approach. You can read our full Guarantee and Client Promise here